Best Smart Tv 40 Inch of 2026

Last updated on 11/04/2026
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Best Choice
1
9.8
Exceptional
Amazon Fire TV 40" 2-Series (newest gen), HD smart TV with Alexa Remote, fast streaming, Dolby Audio, Ambient Experience, free and live TV
Amazon

Amazon Fire TV 40" 2-Series (newest gen), HD smart TV with Alexa Remote, fast streaming, Dolby Audio, Ambient Experience, free and live TV

Why we love it
  • Smart entertainment for any space.
  • Lightning-fast app loading speed.
  • Wake display with motion sensors.
Main Highlights
  • Smart. Sized just right. – The Fire TV 2-Series has everything you need for essential entertainment that fits your space. Access apps fast and watch content come to life in Full HD 1080p.
  • Speed, redefined – Jump right into what you love with Wi-Fi 6 and a new quad-core processor. Apps open and load fast and the picture stays smooth.
  • Instantly On - Introducing our custom Omnisense technology. Built-in sensors wake the display when you enter to show your favourite artwork or let you start watching in a jiffy
  • Find it fast. Watch it now. – Easily find what to watch from hundreds of thousands of films and TV episodes (subscriptions fees may apply), including thousands of episodes of free content.
  • Game away – Download free games from the Appstore or stream games from the cloud with Amazon Luna.
  • Fire TV Alexa Voice Remote – Get to your favourite apps fast with preset buttons, and control your entertainment with one remote.
  • Quick connections - Connect your favourite accessories with two HDMI inputs. Use AirPlay to share content from compatible devices to your TV.
9.8
Exceptional
Amazon Logo
🛡️Trusted by 100M+ UsersWhy?
Best Value
2
9.7
Exceptional
Hisense 40" 40E5QTUK QLED FHD Smart TV - Quantum Dot Colour, Full HD, Dolby Atmos, Sports Mode, Games Mode, Dual Position Stand with Freely, Disney +, YouTube, Netflix
Hisense

Hisense 40" 40E5QTUK QLED FHD Smart TV - Quantum Dot Colour, Full HD, Dolby Atmos, Sports Mode, Games Mode, Dual Position Stand with Freely, Disney +, YouTube, Netflix

Why we love it
  • Vibrant and stunning visuals.
  • Immersive audio experience.
  • Flexible viewing options available.
Main Highlights
  • Quantum Dot Colour: Experience true-to-life colour with our Quantum Dot & Mini-LED TV's. Producing over one billion shades of colour, you will experience and enjoy colour in it's truest and most natural way.
  • Direct Lit LED: Our direct lit full array TV's benefit from having a grid of tightly packed individual LED's positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
  • Freely: Goodbye aerial, this amazing platform allows you to easily browse and watch live TV channels, together with on demand content in one seamless and intuitive interface all streamed direct to your TV via the internet.
  • Dolby Atmos: delivers the ultimate audio experience allowing you to feel and hear sounds from all directions. Enjoy immersive, natural and true to life sound. It's so realistic you'll feel every moment as if you are actually there.
  • Dual Position Stand: The unique and flexible dual position stand allows you the option of a fully upright display or a more relaxed leaned back position with an 8 degree tilt, ideal for table top positioning or low level viewing.
9.7
Exceptional
Amazon Logo
3
9.6
Superb
Hisense 40 Inch FHD VIDAA Smart TV 40A4KTUK - Natural Enhancer, HDMI, Share to TV, and Youtube, Freeview Play, Netflix and Disney+ (2023 Model)
Hisense

Hisense 40 Inch FHD VIDAA Smart TV 40A4KTUK - Natural Enhancer, HDMI, Share to TV, and Youtube, Freeview Play, Netflix and Disney+ (2023 Model)

Why we love it
  • Vivid FHD, lifelike viewing.
  • Unmatched contrast and brightness.
  • Revolutionary color enhancement.
Main Highlights
  • [FHD Resolution] Watch your favorite movies, TV shows, games, and more in crisp FHD resolution, and relish in the vivid color range and from a wide angle. Practically all of today’s content is available in FHD, making it the ideal companion for casually viewing the full array of digital content for an undeniably enjoyable TV experience.
  • [High Contrast] With High Contrast displays, highlights look brighter, blacks are deeper, and the colors are more vibrant. Improved contrast means dark parts of the screen are truly dark, while light areas are accurately lit. Feel the difference with contrast that’s immediately visible on the edge between light and dark for a satisfying TV experience.
  • [Natural Colour Enhancer] The Natural Color Enhancer aims to bridge the gap between digital screen and reality, by optimizing the color reproduction in real time, able to pick up on even the smallest differences. Whether you’re watching your favorite shows, documentaries, or movies, you’re sure to enjoy your time with colors the way they were meant to be seen.
  • [Noise Reduction] The smart Noise Reduction feature is the optimal solution for combating grainy video. The TV is equipped to analyze the input signal and automatically detects, isolates, and reduces noise on screen to leave you with a crisp image. Enjoy your favorite shows and movies regardless of their original quality.
  • [Depth Enhancer] Hisense TVs boosts immersion with Depth Enhancer software to create a greater sense of reality in whatever you’re watching. By analyzing and adjusting the brightness and contrast of specific regions to create a greater sense of depth, you’ll feel the picture truly come to life before your eyes, as if you could reach in and touch it.
9.6
Superb
Amazon Logo
4
9.5
Superb
Amazon Fire TV 40-inch 2-Series | 1080p HD smart TV
Amazon

Amazon Fire TV 40-inch 2-Series | 1080p HD smart TV

Why we love it
  • Unrivaled entertainment access.
  • Stunning HD picture quality.
  • Innovative voice control features.
Main Highlights
  • High definition TV: bring films and TV series to life in HD 1080p resolution, with support for HDR 10, HLG and Dolby Digital Audio.
  • All your entertainment in one place: Fire TV gives you quick access to live TV, video games and music. You can stream over a hundred thousand films and TV programmes with subscriptions to Netflix, Prime Video, Disney+ and more.
  • Stream for free: watch free films and TV episodes with apps, such as YouTube, Pluto TV, Tubi and more.
  • Watch from room to room: All of your films and series from Fire TV devices will stay in sync, for a seamless viewing experience from one room to the next.
  • Smart and always getting smarter: Fire TV adds new Alexa skills, features, smart home capabilities and voice functionality all the time.
  • Press and ask Alexa: use the Fire TV Alexa Voice Remote to find your favourite content, get sports updates, control smart home devices and more.
  • Connect all your devices: use the 2 standard HDMI inputs to connect to satellite TV and video game consoles. Use the HDMI ARC to input audio equipment for enhanced sound.
  • Wireless Bluetooth listening: connect Bluetooth headphones for private listening to watch TV without disturbing those around you.
  • Games on Fire TV: discover, explore and play games from the Amazon Appstore, Luna and Twitch.
9.5
Superb
Amazon Logo
5
9.5
Superb
TCL 40SF560-UK 40" Full HD QLED Direct LED Smart TV with Fire TV, Alexa Voice Control, Vivid Colour & Enhanced Brightness
TCL

TCL 40SF560-UK 40" Full HD QLED Direct LED Smart TV with Fire TV, Alexa Voice Control, Vivid Colour & Enhanced Brightness

Why we love it
  • Vibrant colors for stunning visuals.
  • Crisp picture quality for immersion.
  • Seamless streaming with Fire TV.
Main Highlights
  • QLED: TCL QLED utilizes Colourful Quantum Crystals, which integrate nanoscale quantum dot materials with organic materials in multiple layers. Together with backlighting technology, this breakthrough achieves exceptional color and optical properties. Enhanced brightness further illuminates subtle details, delivering truly immersive, lifelike viewing experiences
  • Full HD: Crisp & sharp picture quality.
  • Direct LED offers enhanced image quality, energy efficiency, and provides a superior viewing experience.
  • Sit back, relax, and enjoy your favourites from Netflix, Prime Video, Disney+ and more. Alexa can also help you find new content and interact with your smart home devices to set the perfect mood for movie night.
  • Customise your viewing experience with up to six user profiles. Create your own world of entertainment by adding titles to your watchlist and getting your own recommendations.
9.5
Superb
Amazon Logo
6
9.5
Superb
Antteq 40 Inch Smart TV, 40" Tizen OS FHD HDR10 Dolby Audio Television with Netflix Disney+ Gaming Hub Samsung TV Plus, Small TV for Bedroom or Kitchen
Antteq

Antteq 40 Inch Smart TV, 40" Tizen OS FHD HDR10 Dolby Audio Television with Netflix Disney+ Gaming Hub Samsung TV Plus, Small TV for Bedroom or Kitchen

Why we love it
  • Compact design, big features.
  • Privacy protected with Knox.
  • HDR10 for lifelike clarity.
Main Highlights
  • 40 inch Smart TV for UK Homes:​ Ideal for bedrooms, kitchens, or smaller living spaces, this 40 inch TV offers a compact footprint without compromising on a smart, feature-rich experience.
  • Your Privacy, Secured with Knox:​ Browse and stream with confidence. Built-in Knox Security helps keep your personal data and viewing habits protected on this reliable 32-inch TV.
  • HDR10 & FHD See Every Detail in Lifelike Clarity​: Experience stunning picture quality with HDR10 technology, which delivers brighter highlights, deeper blacks, and a billion+ colors​ for true-to-life visuals. Whether you’re watching a sunset or a dark scene, HDR10 preserves critical details without overexposure or loss of depth.
  • Entertainment Made Easy:​ Dive straight into live TV via Samsung TV Plus or a world of games through the Samsung Gaming Hub.
  • Connect Everything You Own:​ Fitted with 3x HDMI, 2x USB, optical, and AV ports, this versatile TV easily connects to your Sky/Virgin box, gaming console, soundbar, or USB drives.
9.5
Superb
Amazon Logo
7
9.4
Superb
HYE TV - Smart TV, 40" Screen Size, 2K Resolution, QLED Technology, Apple AirPlay, Samsung Tizen OS & Gaming Hub, Versatile Connectivity, Black, Perfect For Streaming, Gaming & Entertainment
HYE

HYE TV - Smart TV, 40" Screen Size, 2K Resolution, QLED Technology, Apple AirPlay, Samsung Tizen OS & Gaming Hub, Versatile Connectivity, Black, Perfect For Streaming, Gaming & Entertainment

Why we love it
  • Free wall bracket included.
  • Immersive QLED display technology.
  • Versatile connectivity options available.
Main Highlights
  • Brilliant QLED Display: Enjoy vibrant colours and sharp detail with this 40 inch QLED Smart TV, offering Full HD 2K resolution and 60Hz refresh rate for smooth, immersive viewing.
  • Slim & Stylish Design: A modern flat screen television in sleek black, perfect as a TV for bedroom, living room, or home office – lightweight at just 4.5kg with 100x100 VESA mount compatibility.
  • Smart TV Experience: Powered by Tizen OS, access your favourite apps, streaming services, and TV series including BBC iPlayer and more on this feature-packed 40” smart television.
  • Voice Control & Gaming Hub: Navigate effortlessly with integrated voice control and enjoy optimised gameplay with the Samsung Gaming Hub, making this smart TV ideal for both entertainment and gaming.
  • Whether you’re looking for a slim LED TV, a smart TV for the bedroom, or a feature-rich 40" television for sale, the HYE 40QLEDS1008 delivers exceptional value, performance, and smart functionality in one stylish package.
9.4
Superb
Amazon Logo
8
9.4
Superb
HYE TV - Smart TV, 40" Screen Size, Full HD Resolution, Apple AirPlay, Samsung Tizen OS & Gaming Hub, Versatile Connectivity, Perfect For Streaming, Black, Gaming & Entertainment - 40FHDS1008
HYE

HYE TV - Smart TV, 40" Screen Size, Full HD Resolution, Apple AirPlay, Samsung Tizen OS & Gaming Hub, Versatile Connectivity, Perfect For Streaming, Black, Gaming & Entertainment - 40FHDS1008

Why we love it
  • Stunning Full HD visuals.
  • Instant access to streaming services.
  • Sleek design fits any space.
Main Highlights
  • Stunning 40" TV Full HD Visuals – Immerse yourself in crystal-clear 1920 × 1080 resolution with vibrant colours and sharp detail that make movies, sports, and gaming come alive. The frameless TV 40 inch smart design maximises your viewing area, delivering a sleek, modern look that’s perfect for any room while enhancing the sense of scale for a truly cinematic home experience.
  • All Your Favourites in One Place – This 40 inch smart TV is powered by Tizen OS, offering instant access to Netflix, Prime Video, YouTube, BBC iPlayer, and more. Enjoy smooth streaming, personalised recommendations, and quick navigation to keep you watching without the wait. Whether it’s the latest hit series or timeless classics, your entertainment is always front and centre.
  • Sleek, Connected & Wireless Freedom – Designed as a premium television smart option, the ultra-thin profile blends with any décor. Built-in Bluetooth TV support lets you connect headphones or speakers without messy cables, while Wi-Fi connectivity keeps your smart features running seamlessly. This is style and substance in one complete package.
  • Fits Any Space, Works Anywhere – From the lounge to a TV for bedroom setup, the slim TV build and VESA wall-mount compatibility give you the flexibility to position your screen exactly how you want it. Light and easy to move, it’s equally at home wall-mounted for a minimalist look or on its stand for easy relocation.
  • Built for Gaming & Versatile Use – With three HDMI inputs, two USB ports, and LED TV technology, this flat screen TV delivers smooth visuals for both movies and fast-action gaming. Samsung Gaming Hub integration allows you to stream games directly from the cloud—no console required—while voice control support adds hands-free convenience to your setup.
9.4
Superb
Amazon Logo
9
9.3
Superb
Save 11%
TCL 40V5C-UK 40Inch Full HD Smart QLED Direct LED TV with Android TV​ and HDR - Compatible with Google Cast and Google Home, Slim Design
TCL

TCL 40V5C-UK 40Inch Full HD Smart QLED Direct LED TV with Android TV​ and HDR - Compatible with Google Cast and Google Home, Slim Design

11% Off
Why we love it
  • Vivid colors for lifelike viewing.
  • Sharp picture quality enhances details.
  • Seamless streaming with Android TV.
Main Highlights
  • QLED: TCL QLED utilizes Colorful Quantum Crystals, which integrate nanoscale quantum dot materials with organic materials in multiple layers. Together with backlighting technology, this breakthrough achieves exceptional color and optical properties. Enhanced brightness further illuminates subtle details, delivering truly immersive, lifelike viewing experiences.
  • Full HD: Crisp & sharp picture quality.
  • Direct LED offers enhanced image quality, energy efficiency, and provides a superior viewing experience.
  • Android TV makes it easier to get more from your TV. Choose from 400,000+ movies and shows from across streaming services. Cast photos, videos, and music from smart devices to your TV with Google Cast.
  • High-quality sonic performance is assured thanks to the inclusion of Dolby Audio Processing.
9.3
Superb
Save 11%
Amazon Logo
10
9.2
Superb
Save 28%
LG 43LR60006LA 43-Inch FHD Smart TV (alpha 5 AI Processor Gen6
LG

LG 43LR60006LA 43-Inch FHD Smart TV (alpha 5 AI Processor Gen6

28% Off
Why we love it
  • Vibrant picture through intelligent processing.
  • Immersive sound that enhances experience.
  • Convenient access to streaming services.
Main Highlights
  • Sharp Full HD viewing with intelligent processor for a vibrant picture
  • Immersive sound quality with AI Sound
  • webOS smart platform with Netflix, Disney+ and more
  • Superb movie experience with HDR
  • Enhance your gaming experience with built in Game Optimiser
9.2
Superb
Save 28%
Amazon Logo

Related Deals You Might Like for Smart Tv 40 Inch

📊We scanned 1600 products
🔍
We reviewed the most relevant Smart Tv 40 Inch offers across Amazon and leading retailers, covering major brands and models. Our shortlist features trusted names like Amazon, Hisense, TCL, Antteq, HYE, LG, known for dependable quality and smart design.
⭐
To determine today's best Smart Tv 40 Inch, we analysed 8001 real customer and expert reviews, focusing on satisfaction, real-world performance and long-term reliability. We also weigh each review's relevance, authenticity and freshness for a fair comparison.

What we concluded:

🏆 #1
Amazon Fire TV 40" 2-Series (newest gen), HD smart TV with Alexa Remote, fast streaming, Dolby Audio, Ambient Experience, free and live TV

Our overall winner is Amazon Fire TV 40" 2-Series (newest gen), HD smart TV with Alexa Remote, fast streaming, Dolby Audio, Ambient Experience, free and live TV by Amazon. It stands out for the right balance of quality, performance and value.

✨ What sets it apart:
✓Smart entertainment for any space.
✓Lightning-fast app loading speed.
✓Wake display with motion sensors.
💎 Best Value
Hisense 40" 40E5QTUK QLED FHD Smart TV - Quantum Dot Colour, Full HD, Dolby Atmos, Sports Mode, Games Mode, Dual Position Stand with Freely, Disney +, YouTube, Netflix

The best value for most shoppers is Hisense 40" 40E5QTUK QLED FHD Smart TV - Quantum Dot Colour, Full HD, Dolby Atmos, Sports Mode, Games Mode, Dual Position Stand with Freely, Disney +, YouTube, Netflix by Hisense, with consistently high satisfaction across expert and customer reviews.

💰 Best Deal
LG 43LR60006LA 43-Inch FHD Smart TV (alpha 5 AI Processor Gen6

The strongest deal right now for Smart Tv 40 Inch is LG 43LR60006LA 43-Inch FHD Smart TV (alpha 5 AI Processor Gen6 at LG, currently at 28% off.

🔄Our Smart Tv 40 Inch ranking is updated regularly to reflect new releases and price changes—check back for the latest picks and deals.